CSR: Airtel Continues ‘Touching Lives’ with Season 3

(L-r): Awadesh Kalia, chief technical officer; Emeka Oparah, director, Corporate Communications & CSR; Segun Ogunsanya, managing director and chief executive officer, all of Airtel Nigeria and Yomi Badejo-Okusanya, managing director, CMC Connect Burson Marsteller, at the launch of Airtel Touching Lives Season Three held in Lagos during the week.
(L-r): Awadesh Kalia, chief technical officer; Emeka Oparah, director, Corporate Communications & CSR; Segun Ogunsanya, managing director and chief executive officer, all of Airtel Nigeria and Yomi Badejo-Okusanya, managing director, CMC Connect Burson Marsteller, at the launch of Airtel Touching Lives Season Three held in Lagos during the week.

Following the remarkable impact and success recorded in the Seasons 1 and 2 of its revolutionary CSR intervention tagged Touching Lives, leading telecommunications services provider,

Airtel Nigeria, said it is truly commitment to making sustainable impact on the lives of disadvantaged people and communities across Nigeria and this has spurred the continuation of its Cooperate Social Responsibility(CSR); ‘Touching Lives’.

Unveiling the Season 3 of the life-changing social investment initiative Mr. Segun Ogunsanya, Airtel’s managing director and chief executive officer, explained that through Touching Lives, Airtel offered practical relief, succour, hope, opportunities and credible platforms to liberate and empower the underprivileged, disadvantaged and hard to reach persons in the society.

According to him, “at Airtel, we believe that to be a great company we must first be a good company, and we are very much committed to earning our social license – the love and acceptance of the various communities and people we serve.

“When we launched the maiden edition of Touching Lives, major stakeholders especially the media wanted to know if the initiative was a one-off and if the launch was just for media exposure and brand building. Our responses haven’t changed – Airtel Nigeria is committed to creating positive impact in the various communities it operates in and we are genuinely inspired to uplift the less privileged around us as well as create prosperity platforms for many Nigerians on a long-term, sustainable basis,” Ogunsanya said.

Enumerating how the telco’s multi-million Naira CSR initiative has brought positive change in the lives of thousands of Nigerians, Ogunsanya stated that through Airtel Touching Lives, the company provided potable water for several starved communities, built maternal and health centres for remote communities, built and renovated schools to provide quality education to the less privileged.

Continuing, he said it has also bankrolled the medical attention for many beneficiaries to the best hospitals locally and around, empowered the disabled with modern and sophisticated resources to make life better and provided solid economic platforms for thousands who are downtrodden, hard to reach, abandoned, neglected and condemned by family and society.

In a goodwill message, publisher of Business Day newspaper, Mr. Frank Aigbogun, one of the special guests at the event, commended Airtel for giving voice to the voiceless, supporting the down-trodden and bringing smiles to the faces of needy Nigerians. He noted that Airtel was not compelled to invest in charity, but inspired purely by love for the less privileged people.

Also, Dr. Larry Izamoje, chief executive officer of Brila FM, pledged its support to propagate the essence and accomplishment of Airtel Touching Lives Season 3via Brila FM radio stations across Nigeria.

He noted that the CSR initiative has become one of the most notable platforms for empowering disadvantaged people to achieve their goals in life.

As Season 3 takes off, Airtel urged kind-hearted Nigerians to nominate persons, families or communities by calling or texting using the shortcode 367. Nominations can also be sent to airteltouchinglives@ng.airtel.com as well as Airtel stores nationwide.