- Hits 36.3m subscriber base
The latest report from the Nigeria Communication Commission (NCC) indicated that GLobacom recorded 68% of all additional GSM lines in the country in the last 12 months.
The data rolled out in the report consistently adjudged the telco the preferred data services provider in the past eighteen months and it has also emerged the first choice of subscribers in voice services.
Specifically, the report indicated that a total of 7,477,977 new lines were activated between June 2015 and June 2016, with Globacom recording a whopping 5,063,895 new susbcribers, representing 68%, while Airtel added 2,414,082 new customers.
Conversely, MTN and Etisalat experienced a reduction in their GSM subscriber figures with Etisalat losing 382,336 customers and MTN losing 4,403,344 subscribers in the last one year.
With this feat, Globacom’s market share has increased from 21% to 24% with 36.3m subscribers at the end of June, 2016, while MTN, which once had over 45% share of the market, had this reduced to 39% at the end of June with 58.4m subscribers. Glo had a total of 31,256,677 customers by June 2015, whereas MTN had 62,813,111.
The report also shows that Globacom has created a remarkable gap between it and Airtel while significantly narrowing the gap between it and MTN. Only three months ago, both Glo and Airtel were on the same level with each having 21%.
But Airtel, whose subscriber base stood at 29,564,766 at the middle of last year, had 31,978,848 customers at the end of June 2016 to still maintain 21% share of the GSM market. Etisalat, on its part, had 15% share with 22,469,896 customers at the end of June, 2016, down from 22,852,232 at the same time last year.
Globacom’s lead in the voice segment of the industry complements its status as clear leader in the data market where it has for the last one year remained tops in new internet subscriber acquisition.
In June 2016 for instance, while the industry gained a total of 318, 008 new internet subscribers, Globacom alone had 272,674 of the new customers. In essence, Globacom accounted for about 86 percent of the total internet subscriber acquisitions in the industry in the month of June.
Observers believe that Globacom’s phenomenal growth even in the midst of recession is the dividend of the massive network upgrade it recently carried out as well as its commitment to offering innovative products and services.
